nerd girls

Newsweek is running a story that profiles what they’re calling Nerd Girls, a team of twentysomethings from Tufts University that all share the same qualities: they’re stylish and they’re complete nerds. Their founder, Karen Panetta organized Nerd Girls with the intention to demystify the myths that boys are better at science and math and that nerd girls have no sense of style (think Nicole from Beauty and the Geek). With all the recent attention on young women as the new interactive audience to market to, this is a really good read.

Nerd Girls


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s